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Inbound Marketing Resources

May 17, 2017 By Andrew

INBOUND MARKETING RESOURCES

A growing and updated list of tools, apps, and other resources.

Pre-Startup

NameCheckr: Check domain and username availability across several networks.

Domains, Hosting and Email

Pagely: Managed WordPress hosting in the Amazon cloud.

Synthesis: Hosting optimized for The Genesis Framework by Rainmaker Digital.

WPengine: Blazing fast managed WordPress hosting.

Pantheon: Developer hosting for WordPress and Drupal.

Flywheel: Managed WordPress hosting with phone support.

WhatsMyDNS.net: Global DNS propagation checker.

DNS History: DNS historical record archive.

nexcess.net: A hosting company built for specific CMS including Expression.

GitHub Pages: Host websites from your GitHub repository.

Firebase Hosting: Host static websites with Alphabet powered hosting.

Website Security

Sucuri: Scan your website for malware, it’s free.

Content Delivery Networks (CDNs)

Max CDN: The king of CDN’s.

Website Speed

dotcom-tools: dotcom-tools provides website speed tests from 6 continents and many countries.

WordPress

WordPress: The most popular open source CMS.

Is It WordPress: Quickly find out if a site is using WordPress.

Studiopress: Awesome WordPress themes.

Gravatar: Set up your Gravatar (Globally Recognized Avatar).

NinjaForms: Awesome forms for WordPress sites.

Fantasktic: WordPress migration service (Used by WebSynthesis).

Codeable: WordPress developers.

Other Content Management Systems

ExpressionEngine: A content management system.

Learning Management Systems

Udemy: The learning management system with the largest audience.

Thinkific: Create and sell online courses under your own brand.

Content

The Punctuation Guide: A simple clear guide to punctuation.

BuzzSummo: Analyze what content works best for any topic.

Piktochart: An easy to use infographic creator.

SlideShare: View and upload presentations.

Pablo: Create beautiful images that fit all social networks perfectly.

SummoMe: Tools to grow your website’s traffic.

Copyblogger Certified Writers: List of professional writers certified by Copyblogger.

Rainmaker Platform: A content marketing platform starting at $125/month.

Contently: Professional content writing a content marketing agency for brands that don’t want to do it in-house.

Hemingway Editor: Get suggestions that make your writing clear and simple.

VideoScribe: Create your own whiteboard videos.

ScreenFlow: A highly recommended screencasting and video editing software for Mac.

Camtasia: A highly recommended screen recording and editing software for Windows (also available for Mac buy ScreenFlow is recommended for Mac users).

WriterAccess: Hire writers and bloggers.

Hubstaff Content Marketing: Hubstaff’s content marketing service page.

Content Marketing

Triberr: Join a tribe of content writers of the same topic and share each other’s content.

Viral Content Bee: You share other people’s content and they share yours.

Medium: Republish your original content to an audience of 100 million.

Podcasting

Anchor: The easy way to podcast.

Search Engine Optimization (SEO) & Marketing (SEM)

Google: Google’s explanation of how search works.

Google: Google’s Scraper Report Tool.

Google Keyword Planner: Use Adwords data (estimates) to plan your keywords.

Google: Google’s Structured Data Testing Tool.

Google: Google’s mobile-friendly test tool.

Google: Think with Google’s mobile speed test.

Google AdWords Help Center: Get all your AdWords questions answered.

Opteo: Google Ads management.

KWFinder: Find long tail key phrases with low competition.

Rank Tracking

AccuRanker: Rank tracking.

Website Design

Google: The complete list of Google fonts.

GTmetrix: Get site speed recommendations.

ColorZilla: Great Chrome extension and gradient generator.

Dashicons: The official font for the WordPress admin/dashboard.

Ionicons: The font for the Ionic Framework.

Iconfinder: A fantastic selection of premium icons and some free ones too.

Fontello: Build your own icon fonts.

Pixels: Free stock photos.

Code Validators

HTML Validator: An HTML validator by w3.

CSS Validator: A CSS validator.

PHP Checker: A PHP code checker.

Java Lint: A Java linter.

Photos

Stockvault: A place to quickly get free downloadable images.

StockSnap: An even better place to get free photos.

Unsplash: A great place for free great photos.

Gratisography: Weird high-quality free photos you might not ever use.

Negative Space: Some really nice free photos.

Cut My Pic: Quickly make any photo rounded.

Pixabay: My favorite place for skylines and a lot of other great pictures.

E-commerce

Stripe: Start accepting credit cards in 15 minutes.

Recurly: Our favorite recurring payment solution.

Rebilly: A real cool freemium subscription payment startup.

Shopify: Easily make an online store.

Eventbrite: Simple event registration and ticket selling.

Square Appointments: Built for businesses that sell time.

SendOwl: Sell digital products with ease.

E-Signatures

HelloSign: E-signatures simplified.

Customer Relationship Management (CRM) Systems

Insightly: Insightly is a robust CRM worthy of consideration. Insightly is also an incredible value with a starting package price of $0/user/month for up to two users. The starting package provides a very good set of features and allows companies to really use the CRM before upgrading (if they so choose). Pricing goes up to $129/user/month  for the the unlimited plan with a full set of features.

Pipeline Deals: Pipeline Deals is another great CRM. They offer a free trial, after which, there are two packages – $24/user/month and $48/user/month. If you’re the type who appreciates phone support, you’ll want to consider Pipeline Deals, it’s the only CRM on our favorites list that offers phone support.

Base: Base is yet another great CRM. They also offer a free trial and then you’ll choose a package ranging from $25/user/month up to $125/user/month.

Hubspot: Hubspot is another of our favorites. They offer a limited plan at $0/month with unlimited users but the full set of features costs $2,400/month.

Salesforce: Probably the most popular CRM.

Microsoft Dynamics: The CRM built by Microsoft. Starts at $50 per user per month. There is a “gamification” add-on which helps inbound marketing teams stay motivated and improve productivity.

Zoho: Probably the most popular free CRM.

Infusionsoft: A great CRM for inbound marketing and marketing automation.

Social Media Management & Sharing

Mention: This app alerts you when your brand is being talked about online.

Respond: A brand monitoring tool from Buffer (coming soon).

SharedCount: Check or track url shares or likes.

Hootsuite: Social media management.

RecurPost: Freemium social media management with post recycling.

Buffer: Social media management.

MySocialSuite: Social media management.

Everypost: Social media management.

OnlyWire: Yet another social media management app.

dlvr.it: Connect your WordPress feed to social accounts for automatic sharing.

Warfare Plugins: WordPress plugins that increase social shares.

ManageFlitter: Work faster and smarter with Twitter.

Twitter Card Guide: Twitter’s guide to getting started with cards.

Social Media Sites

Facebook: The most popular. A must for every business. Also great for remarketing purposes.

Twitter: Another must.

LinkedIn: LinkedIn is important to every business. Can be used to post employment opportunities and to do a basic background check on applicants.

Pinterest: If your target audience is women this is a good place to be.

Google+: Strongly recommended.

Instagram: Brand profiles projected to be available sometime third quarter 2016.

Foursquare: Can add value, but mostly for food, entertainment, or retail businesses.

GitHub: A place for developers.

YouTube: Your videos should be on here.

Alignable: A local networking app.

Meetup: Get together with others in your community that share your interest.

PR

BitesizePR: Get access to journalists who want to quote and cite you.

H/A/R/O: Help A Reporter Out by getting quoted and cited.

PR Underground: Low-cost press release distribution.

Email Marketing

MailChimp: Email marketing management.

Marketing Automation

Hatchbuck: Simple marketing automation for small business.

Leadsius: Marketing automation for SMB’s.

Jumplead: Nurture website traffic to leads and customers.

Online Courses

The Perfect Promo Video: Udemy’s guide to creating the perfect promo video.

Reviews and Review Management

Google: Google’s instructions on how to give a Google Maps review (from a desktop).

Google: Google’s policy on reviews.

Zurvia: Freemium review management software.

Dashboards

Dasheroo: An affordable dashboard builder.

Databox: Dashboards with 60+ integrations.

Segment: Dashboards with hundreds of integrations.

Klipfolio: Dashboards with hundreds of integrations.

Supermetrics: Application that allows data to connect to Google Studios.

Funnel: Application that connects 300+ sources to Google Studios.

Data Studio: Google’s dashboard application.

Tableau: Popular dashboard builder acquired by salesforce.

Power BI: Microsoft’s data visualization app.

Data Connectors

Supermetrics: Connect the data of your apps.

Adverity: Another data connector.

alightanalytics:  Yet another data connector.

Datorama: A data connector acquired by Salesforce.

Rapid Application Development

Bubble.io: Build apps visually and quickly without any code.

Google App Maker: Google’s low code app builder.

NoCode.tech: The RAD that was used to build internal.io’s onboarding app.

Client Onboarding

Internal.io: Internals tool to help teams manage onboarding clients simply.

Filed Under: Inbound Marketing, SEO, Social Media, Uncategorized, WordPress

About Andrew

I'm a Husband, a Father, an inbound marketing enthusiast, and the founder of Solid Stratagems. I spent years trying to find the perfect inbound marketing company to hire for my first company (Alchemy Pest Control). I didn't find it, and decided to build the company I wished I could hire.

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