A lot of business can come to your local business through your Google Business Profile. That business mostly comes from popping up on Google Search or Google Maps. I've seen business owners unknowingly break Google's guidelines for local businesses and get hit with a penalty. It's not fun. There are five basic penalties: Poor rankings (an algorithmic penalty) Unverified Suspended Permanently Removed Reviews Removed Sometimes the penalty can be fixed quickly. Other … [Read more...]
7 Steps For Choosing A Business Location Search Engines Will Love
Whether you're starting a business, changing locations, or expanding into a new market - you want a business location search engines will love. What This Guide Gives You: This short 7 step guide will help you choose the best location (steps 1 and 2) and building type (steps 3 through 7) to ensure your business location is optimized for search engines. 1. Stay In The City Limits This is probably obvious but if you want search engines to rank your brand well for "pizza chicago" it's … [Read more...]
What You Need To Know About SEO Before You Start A Local Business
I've seen it too many times. People start awesome local businesses, but with business names or domains that are not optimized for success. At least not for search engine success. Local searches can add anywhere from up to a million to much more in annual revenue for a local business. So if you're serious about attracting a lot of local search traffic - this is what you need to get right before you even open your doors. Quick Note: At a future date I may go more into why each of these tips are … [Read more...]